Hotjar

Hotjar is a heatmap, session-recording and survey tool.

This is a device (client-side) destination: Jitsu loads the Hotjar tag in the visitor's browser and forwards events to it, so recordings and surveys can be filtered by user attribute.

Event mapping:

• identify — calls hj('identify', userId, attributes), forwarding traits as user attributes. An anonymous user (null id) is allowed.
• track — calls hj('event', name). Event names are truncated to 250 characters and spaces are replaced with underscores, per Hotjar's rules. Hotjar events carry only a name; enable Track event properties → attributes to merge properties into the identified user's record.
• page — no-op by default. Enable SPA page views to emit hj('stateChange', path) on each Jitsu page event (recommended for single-page apps).

If you already load Hotjar on your site (via your own snippet or a tag manager), disable Load Hotjar — Jitsu will forward events to your existing Hotjar instance instead of loading a second copy. In that case the Site ID is only used when Jitsu loads the tag.

Configuration